Organizing Social Search & Matching Tips with My TipTop

Our previous blog post presented an outline of the bookmarking & social matching features and
capabilities of our query personalization tool article looks
at search in the Question & Answer sense as a shared community experience:

"The idea behind My TipTop is that users can match
top-of-mind queries at
FeelTipTop.com with snippets from others – Tips (positive comments),
piTs (caveat emptor-type stuff) or Neither (neutral) – in a “call and
response” fashion, and then share these as selected searches, as
selected tips and piTs via email, or to match people's tips and tops
through Twitter."

In this post, we show you a real example of how I used "My TipTop" to find the perfect baby
stroller for our little girl. In this case, My TipTop was primarily used as a workspace to save tweets & queries from multiple TipTop search results pages. Positive (Tip) & negative (piT) product review tweets were saved about specific strollers queried. Neutral tweets were saved containing links to "how to choose" a baby stroller for example. Product queries like "instep jogging" were also saved to compare consumer sentiment ratings across brands. Tip: Look for the "Add to My TipTop" icon
to store specific tweets or the query itself to My TipTop when using TipTop search.

While using "My TipTop" for finding which baby stroller was most
compatible with our active lifestyle, baby's needs and family budget I was able
to:

1. compile a lot of real-time product reviews from a multiple search
   results pages,
2. identify specific strollers, search TipTop and save the queries as 
   topics to compare ratings, get related concepts & the latest tweets,
3. complete the circle by helping others by sharing my findings &
   matching one person's Tip to another's Top.

Jeep Sport, Contours Stroller or the Instep Stroller. Although not yet integrated with My TipTop, TipTop Shopping's unique product review summaries & rating scores helped me finalize a purchasing decision by comparing these strollers across quality, price & safety ratings.

It is, of course, TipTop's semantic technology that makes it possible
for individual consumers to mine the community's knowledge (and
willingness to share it) in a useful as well as timely manner, like
when a particular question for which others may have useful tips is
top-most in their mind. Making the deluge of unstructured data, like real-time tweets,
meaningful to individuals is what TipTop's Insight Engine is all about. The article "Greg Martin & the TipTop Team